
Bruce Krysiak is VP of Advanced Product Development at
TrueCar, Inc. a cutting-edge company
focused on reinventing the car buying experience for consumers, dealers,
and partners. TrueCar purchased Honk.com in
May 2010 where Bruce was the Chief Technology Officer.
In 2007, Bruce won the 2007 DEMO Conference DEMOgod Award Winner for Panjea. He lead the development effort to create the Panjea Player, making it easy for anyone to find videos from video sites across the web, add them to their personal video channel, and share that channel via their blog, website, or social networks.
In 1997, Bruce founded Anytune, the first online music distribution site offering custom CD compilations to music fans worldwide. He patterned the Genre Browser - the first online Music DNA system - after the way great DJs introduce new music while still allowing the user to guide and focus their discovery experience.
Bruce’s experience and passion is focused on leading teams to design and rapidly implement new and advanced software solutions. He is particularly passionate about systems where "the whole is greater than the sum of the parts" - where individual user incentives and activity combine to provide a higher-level, emergent value impossible without the harness of the system. P2P software, Aviri and other social networking tools, Technorati, del.icio.us, CDDB/Gracenote, and IMDB are all good examples of these types of systems. Bruce’s specialties include online media, consumer websites, team bootstrapping and acceleration, software architecture, knowledge management, cultural alignment, agile development, software development offshoring, remote and multi-site work practices.
Bruce holds a Master of Engineering degree from the Sloan School of Management at the Massachusetts Institute of Technology where he also received his B.S. in Electrical Engineering and Computer Science.
In 2007, Bruce won the 2007 DEMO Conference DEMOgod Award Winner for Panjea. He lead the development effort to create the Panjea Player, making it easy for anyone to find videos from video sites across the web, add them to their personal video channel, and share that channel via their blog, website, or social networks.
In 1997, Bruce founded Anytune, the first online music distribution site offering custom CD compilations to music fans worldwide. He patterned the Genre Browser - the first online Music DNA system - after the way great DJs introduce new music while still allowing the user to guide and focus their discovery experience.
Bruce’s experience and passion is focused on leading teams to design and rapidly implement new and advanced software solutions. He is particularly passionate about systems where "the whole is greater than the sum of the parts" - where individual user incentives and activity combine to provide a higher-level, emergent value impossible without the harness of the system. P2P software, Aviri and other social networking tools, Technorati, del.icio.us, CDDB/Gracenote, and IMDB are all good examples of these types of systems. Bruce’s specialties include online media, consumer websites, team bootstrapping and acceleration, software architecture, knowledge management, cultural alignment, agile development, software development offshoring, remote and multi-site work practices.
Bruce holds a Master of Engineering degree from the Sloan School of Management at the Massachusetts Institute of Technology where he also received his B.S. in Electrical Engineering and Computer Science.




